Archive for November, 2009

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Adobe PDF iFilter 9 for 64-bit platforms.

30, Nov 2009

Adobe® PDF iFilter is designed for end users or administrators who wish to index Adobe PDF documents using Microsoft indexing clients. This allows the user to easily search for text within Adobe PDF documents. Key benefits: • Integrates with existing operating systems and tools on your computer or within your company • Provides an easy [...]

Spam and Malware Protection.

30, Nov 2009

Spam sucks. That’s why we’ll be integrating three new services over the next few weeks, to extend the current spam and malware protection we offer to our users. The first is VeriSign’s iDefense IP reputation service. The iDefense system is focused on detecting and defeating malware. The iDefense blacklist includes URLs, domains, and IP addresses which host [...]

Cómo son las Mamás en la Vida Real….?

30, Nov 2009

El estudio, aunque está basado en las mamás norteamericanas, nos muestra valores y nuevos paradigmas que bien pueden aplicarse a nuestros mercados. Según un estudio publicado por la revista Advertising Age, parece que la idea de la “supermamá”, que ha inspirado tantas campañas publicitarias y tantos perfiles estereotípicos de consumidoras, está llegando a su fin.Las [...]

10 Tips To Build Meaningful Relationships on Twitter.

30, Nov 2009

I love Twitter and I find myself writing about it a lot. I often write about friendships I’ve made and on almost every article about this topic someone leaves a comment asking me to explain how a person could build meaningful relationships on Twitter. Some people have left comments saying that it is impossible to [...]

7 Tricks for Your Corporate Twitter.

30, Nov 2009

Our twitter @turbomilk is one of the most popular corporate twitters in Russia. The password to the twitter is available to all our staff but there is just a few of us posting. And, as it happens, most of the posts are coming from me. After more than a year of observations and experiments involving [...]

Contenidos de pago esta vez Funcionarán…?

30, Nov 2009

Las iniciativas que se han tomado hasta ahora en este sentido han sido fallidas o, al menos, poco determinantes para el futuro de los medios. Esta semana el presidente de la Asociación Española de Editores de Diarios y consejero delegado de Unidad Editorial, Antonio Fernández Galiano calificaba de “fundamental” el pago por contenido en los [...]

La Publicidad en Videojuegos: Competitiva, influyente y con gran interés por las Marcas.

30, Nov 2009

Un estudio exclusivo sobre el público de la publicidad en videojuegos desacredita muchos de los mitos anticuados de que los jugadores son personas introspectivas y obsesionadas con las Computadoras. En su lugar, los resultados revelan un público muy sociable, obstinadamente influyente y con un gran interés por marcas de primera.El estudio Gamer 360 consta de [...]

La Web 2.0 está Transformando la Sociedad.

30, Nov 2009

Este hecho tendrá efectos muy positivos (como la aparición de nuevos valores sociales) y otros no tanto (como el aumento de la brecha digital). Advierte un informe del Instituto de Prospectiva Tecnológica (IPTS). Redes sociales, blogs, wikis y otras aplicaciones posibilitadas por la Web 2.0 se generalizan a pasos de gigante, propiciando la aparición de [...]

Today’s Bonus tracks: Black Friday takes the Web by Storm.

29, Nov 2009

Many prominent Internet retailers are planning to offer some serious deals this weekend to jump-start holiday spending in a dreary economy. To get the word out about their offerings, many merchants are turning to social networks. In addition to conventional social networks, many specialized deal-hunter sites are helping shoppers make plans for Black Friday. “The [...]

What Amazon’s Bestselling Items Say About America.

29, Nov 2009

She’s popular, sure. But not as popular as flat-screen TV sets. It’s Black Friday, and the malls are full of shoppers. Meanwhile, online, to close off an already strong year for Seattle-based Amazon.com, the Internet retailer announced on Monday a special Black Friday Deals Page. The company says the page will feature special “lightning deals,” [...]


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